MM 006: Learn How Lane Bryant Uses Mobile To Grow Their Database
Today on Mobile Mixed: We dive into some bigger brands and how they’re implementing mobile. Kane Russel, VP of Waterfall Mobile joins us to share some strategies and execution of their clients. One...
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MM 007: The 3T’s Of Mobile Marketing For B2B Companies
Today on Mobile Mixed: We’re talkin’ a little B2B mobile marketing. That’s business to business ladies and gentleman. Greg Olson from Growl Agency joins us today to talk about how B2B companies can...
View ArticleMM 008: How To Get Started With Mobile Marketing: A Conversation with Jamie...
Today on Mobile Mixed: We’re joined by special guest, Jamie Turner, co-author of How to Make Money with Social Media and Go Mobile (affiliate link). Jamie is also the founder and Chief Content Officer...
View ArticleMM 009: You Don’t Need A QR Code, Just More Customers
Today on Mobile Mixed: We’re joined by Matthias Galica…YUP! That’s his real name. Matthias wins the award for “most badass name” on the show thus far. Matthias started ShareSqare which started out as a...
View ArticleMM 010: Make Money Selling Your Apps: A Conversation With Jonathan C. Kay
Today on Mobile Mixed: We got an awesome entrepreneur in Jonathan C. Kay joining us. Not only has Jonathan been known as the “Ambassador of Buzz” but he is also a NY Giants fan, something we both have...
View ArticleMM 011: How Mobile Can Change An Industry And Your Business With Jared Reitzin
Today on Mobile Mixed: Jared Reitzin, CEO of mobileStorm joins us. Jared is one of the savviest mobile marketers in the industry and has been in the mobile space for over a decade building his company....
View ArticleMM 012: Driving Sales, Engagement and Loyalty With Mobile Marketing: A...
Today on Mobile Mixed we have one of the top mobile marketing minds in the industry. Jeff Hasen, the CMO of HipCricket joins us today and we dive into his new book, Mobilized Marketing: Driving Sales,...
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MM 013: Humanize Your Business Using MMS: An Interview With James Citron Of...
Today on Mobile Mixed we talk about MMS (Multimedia Messaging Service) with James Citron of MoGreet. MoGreet offers a messaging platform that focuses on MMS (they do SMS and more too) which is...
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MM 014: Get An Inside Look At JetBlue’s Mobile Strategy: A Chat With Jonathan...
Today on Mobile Mixed we talk about we are taking a slightly different approach. We’ve been talking to agencies and mobile strategists that consistenly help their clients inmplemtn success mobile...
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MM 015: CNN Knows That Mobile Is Different: A Conversation With Louis Gump
Today on Mobile Mixed we’re joined by Louis Gump, the VP of CNN Mobile. It’s hard to find the right place to even start explaining how knowledgable Louis is when it comes to mobile. He got started...
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MM 016: This Month In Mobile: What Is Mobile Strategy, The Mobile Wallet And...
Today on Mobile Mixed we have a new segment of the show. Each month I’l be joined by Naushad Huda, the Founder and CEO of Xtopoly, a mobile agency out of Cali to rant about the happenings in the mobile...
View ArticleMM 017: Why Your Local Business Needs A Mobile Site. Not A Responsive Site: A...
Today on Mobile Mixed, we’re joined by Bryson Meunier, a mobile seo specialist and avide writer at Search Engine Land. We dive into a recent article that Bryson wrote called ” Why your restaurant and...
View ArticleMM 018: Why You Should Almost Always Build Your iPhone App First: A Chat With...
Today on Mobile Mixed, we are joined by Dan Burcaw, the Founder and CEO of Double Encore. Dan and his team were behind the development of the JetBlue iPhone app which we discussed with Mr. Jonathan...
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MM 019: How To Monetize Mobile: A Conversation With John Lim
Today on Mobile Mixed, we are joined by John Lim, the Founder and CEO of Life In Mobile. John has been in the mobile game for 15 years and has worked with brands like Guinness, Heineken, Fox, The...
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MM 020: Making Passive Income Creating Smartphone Apps With Special Guest Pat...
Today on Mobile Mixed: Ok, when it comes to making passive income online AND being uber transparent about it, there is no better person to talk to than today’s guest, Pat Flynn. Pat’s blog Smart...
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MM 021: How Making Small Bets In Mobile Helped Yamaha Win Big
Today on Mobile Mixed: If you ever thought mobile might not make sense for your brand I want you to think again because today’s guest comes to us from a brand that I never really would have correlated...
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MM 022: How NOT To Get Sued Using SMS
Today on Mobile Mixed: We’ve talked a lot about SMS/text marketing on the show and for good reason. It continues to be one of the most powerful ways a business/brand can add mobile to their marketing...
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MM 023: Responsive Design Vs Separate Mobile Sites: The Presidential Debate...
Today on Mobile Mixed: I don’t know about you but I love knowing I can connect with my customers the way that works best for them now…but I also want to be able to connect with them whichever way is...
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MM 024: This Month In Mobile – The Truth About Location Aware SMS, Passbook’s...
Today on The Mobile Mixed Podcast: Alright my peeps, we’re back with another episode recapping the last month of activities in the mobile world. We’re again joined by my good friend Naushad Huda,...
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MM 025: How To Generate Loyal Mobile App Users With Craig Palli of Fiksu
Having launched over 50 apps for various shopping centers I realized that there is a right way and a wrong way to promote your app at launch in order to generate the most possible downloads as well as...
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MM 026: Increase Sales and Engagement With Ongoing Rewards: A Conversation...
Have you ever you used a punch chard to earn rewards at a nearby local business? I can tell you that I have but I always lose or misplace the card even if I’m only one punch away from getting a free...
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MM 027: The 4 Pillars Of Mobile Marketing – A Conversation With Bruce Hershey...
Today on The Mobile Mixed Podcast: Before jumping to tactics and campaigns it’s best to identify where your businesses or brand fits within the mobile ecosystem. As you know jumping right to tactics...
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MM 028: How Hotel Tonight Is Disrupting The Way We Book Hotels
Today on The Mobile Mixed Podcast: Alright my friends. We’ve talked about solving your customers problem and in a handful of interviews we’ve talked about delivering the right message to the right...
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MM 029: Your Website Is Mobile, Now Be Found For Specific Keywords – An...
Today on The Mobile Mixed Podcast: Have you ever done a search from your phone for your own business or brand only to see that you’re nowhere to be found? You see, just having a mobile friendly website...
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MM 030: Mobile Marketing Ideation To Measurement – A Chat With Hugh Park Jedwill
What can and cannot be measuredWhat if I told you that there was ONE common trend for EVERY successful business and brand that uses mobile today? Today on The Mobile Mixed Podcast: What if I said it’s...
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MM 031: How To Make Effective Mobile Landing Pages – A Chat with Steffan...
Today on The Mobile Mixed Podcast: Are you driving targeted marketing campaigns to your company’s home page? If so, I ask… And then what? We’ve talked a lot about making sure your website is mobile...
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MM 032: How Merchants Can Go Mobile – A Chat With Doug Dwyre
As a merchant it can be overwhelming to add mobile to your marketing strategy. What if I told you that you actually already know what to do when it comes to mobilizing your business? Today we’re...
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MM 033: How Churches And Universities Use Mobile Marketing
As mobile marketers we’re constantly tasked with educating clients on the benefits of mobile and how it can help solve some of their problems, create new efficiencies and offer new types of...
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MM 034: How To Build A Mobile Marketing Business With Kim Dushinski
Do you have your own mobile marketing business or are you considering starting a business offering mobile services/products to small and medium sized businesses? If so you’re bound to face challenges...
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MM 035: How 1-800 Flowers Does Mobile Marketing With Amit Shah
1-800 Flowers Mobile App Today’s episode is gonna rock! Seriously. I’ve been trying to connect with Amit Shah, VP of Mobile and Social at 1-800 Flowers since I launched Mobile Mixed. Why? When it...
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MM 036: Mobile Marketing Insights From 2012
A look back at 2012 We made it! It’s the last Mobile Mixed episode of 2012 and I’m mixing it up like usual. There is no interview today BUT we take a look back at some of the highlights and insights...
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MM 037: How Personalization Makes Automakers Rush To Mobile With Danny Newman
First, Happy New Year! 2012 was awesome and 2013 is going to be awesome’er. Second, today is the first episode of 2013 rockin’ today and it’s with a close friend and mobile entrepreneur Danny Newman....
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MM 038: 6 Mobile Marketing Predictions For 2013
Mobile Marketing Predictions Like Whoa We weren’t going to get too far into January without making our Mobile Predictions for 2013. Today, Naushad Huda and I each give you 3 predictions for what we...
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MM 039: The Myth Of Mobile First – An Interview with Michael Becker of the MMA
The Mobile Mixed Podcast Today, we have a very special episode of Mobile Mixed. Michael Becker, the Managing Director of North America for the Mobile Marketing Association (MMA) joins us to dive into a...
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MM 040: How Chiquita Got Big Results With Mobile Relationship Management
The Chiquita FanFun Sweepstakes Have you heard of Mobile Relationship Management? To be honest, I hadn’t either. Today, Stefan Brown of FunMobility joins us to to talk about the 4 benefits of Mobile...
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MM 041: Save time and money by getting paid via mobile
Zipmark Secure Transactions In today’s episode of Mobile Mixed we talk about how you don’t always have to integrate mobile for marketing purposes. “Wait, there are reasons you want to add mobile to...
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MM 042: How Arm & Hammer Mobilized Existing Strategies To Save Big and...
The Mobile Mixed Podcast In this episode of The Mobile Mixed Podcast, we are joined by Ritesh Bhavnani of Snipp. Today we discuss how Snipp helped Arm & Hammer to mobilize a marketing initiative...
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MM 043: 4 Myths of Mobile Metrics and the Power of Click-To-Call
The Mobile Mixed Podcast In this episode of The Mobile Mixed Podcast, we are joined by Jason Wells of LogMyCalls. With technology advancing so fast many marketers have constantly tried to determine...
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MM 044: How Podcasting Can Be Your Secret Mobile Marketing Weapon With John...
The Mobile Mixed Podcast In this episode of The Mobile Mixed Podcast we are joined by my good friend John Dumas of Entrepreneur on Fire. John’s daily podcast is downloaded over 150k times a month and...
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MM 046: How Mobile Affects The Impact Equation with Chris Brogan
The Mobile Mixed Podcast In today’s episode of The Mobile Mixed Podcast we are joined by the notorious Chris Brogan. Chris Brogan is the CEO and President of Human Business Works, an education...
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News Update: Louis Gump Leaves CNN and Joins LSN Mobile
This is a special news edition of Mobile Mixed. I’d like to first call out that there really won’t be many episodes like this on Mobile Mixed with the new direction of the show BUT Louis Gump is one of...
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MM 050: Create 1-to-1 Connections with Your Audience Using Text and Video...
In today’s episode of The Mobile Mixed Podcast, I bring back a good friend, James Citron of MoGreet back on the show to talk about how online business builders, podcasters and mediapreneurs can tap...
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MM 059: How To Create A Contact Strategy – An Interview With Bruce Hershey
The ultimate goal of mobile marketing is to deliver the right message to the right customer at the right time and in the right context. But, how are we able to do that? The Mobile Mixed Podcast In...
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MM 061: Local Mobile Marketing Strategies With Martin Maybruck
When it comes to local businesses, just having a mobile website or using text message marketing isn’t going to be enough. It’s when you these mobile marketing tools to work together as a part of a...
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MM 062: How To Design Your Website And Tell A Story With Chase Reeves
Quick pro tip: Don’t write your email at 2am and not proof read it. I had a ridiculous grammatical error in my email this morning so apologies for that. Learned something new ; Grab your cocktail (or...
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MM 070: Small Business Mobile Marketing Success Story
Smaller businesses have an advantage when it comes to mobile marketing… The Mobile Mixed Podcast In fact they have an advantage that most bigger brands don’t have. They are nimble. Small businesses can...
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MM 072: Enable Your Clients To Spend More Time With Family – A Conversation...
The Mobile Mixed Podcast When it comes to building successful businesses today’s guest is the man to talk to. Today we’re joined by Perry Evans, Founder and CEO of Closely located in Denver, CO. If...
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MM 081: How To Create A Digital Magazine With Meron Bareket
The Mobile Mixed Podcast Insider tip. Being the Editor of a digital magazine makes it way easier to land interviews with super successful entrepreneurs. Thank today’s guest for that golden nugget....
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MM 082: How To Add Instagram To Your Marketing Strategy With Kevin Planovsky
The Mobile Mixed Podcast In today’s episode we talk Instagram. We have yet to really dive into how Instagram can be a part of your mobile strategy and our guest today is going to share a success story...
View ArticleMM 085: Give 2 Years Back To Your Customers With Mobile Waiting Lines
Have you ever been stuck in a long line? Maybe while waiting for an iPhone? Maybe at the DMV! Man I hate the DMV… Well, in today’s episode I’m speaking with Alex Backer of Qless and they are changing...
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